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Flash Mob Event
Become a flash mob-orgster! Contact admin2007@mcluhan.org
Oct. 14: McLuhan Festival of the Future event.
The McLuhan Global Research Network at the University of Toronto invites everyone to take part in a flash mob event:
McLuhan helped us pay attention to the invisible media environment. Let's take McLuhan into the streets, into the city, and put his insights to work. Let's try out the flash mob media form (the fluid). Then let's get together at a panel session at 5:30 in the evening (the fixed), and share some insights of our own, After that we can go to some local establishment to carry on the dialogue McLuhan started years ago.
The medium is the mobilization / This day has 26 chapters.
Take to the streets and make the city of Toronto a gigantic classroom without walls. Exploratory and educational walk about in the media sphere.
Contact admin2007@mcluhan.org and visit this site mcluhan.ca for up to date information.
Here is what's happening:
Do it yourself media education.
Take one of the 26 chapters on media in McLuhan's classic book, Understanding Media. mcluhan.ca/umsymposium Say you pick the chapter on television: the timid giant. You get a small group, and pick a place and time, say City TV at 3 pm. You go there and one of you - the mob-orgster - starts doing mock interviews maybe after donning silly Halloween masks among yourselves for 5 minutes.
Or maybe you pick the press.
You the flash mob-orgster decide to go to Toronto Sun at 2 pm and start walking in a circle reading the paper upside down, for five minutes.
These events can happen anywhere, anytime.
To connect it all, what you do is let the McLuhan global research net know that you want to do an event (admin2007@mcluhan.org or www.mcluhan.ca and follow the links). We will coordinate a mobile public using cell phones, email and text messaging. (Just add the spontaneous events and this is a flash mob.)
Please make sure someone has a photo or contact us and we will send someone to capture the moment. All mob-orgsters will have permissions to upload the pictures and your reports to the event blog, set up for the Festival of the Future events. Members of the public who wish to attend as witnesses will come with passports (downloadable after October 12th from mcluhan.ca).
These passports will be stamped.
Witnesses are welcome as well as participants! We have the stamps for all mob-organizers. Prizes for the most stamps!
There will be at least 2 flash mob events at the evening interactive panel co-sponsored with U of Toronto's Knowledge Media Design Institute (see below).
Event 2: KMDI event
There will be a McLuhan Festival of Future Interactive Panel co-sponsored by KMDI and McLuhan Global Research Network, (Association for Media Literacy is also making this a feature event).
Dr Liss Jeffrey is chairing and among guests will be Dan Zen from Sheridan's interactive media group, former best programmer of the year award winner, one of the creative sparks behind the McLuhan CD in which many of us who teach at McLuhan Program were involved (and a really nice and smart guy to boot). Neil Andersen executive member Association for Media Literacy will be there. Other panelists to be announced.
Topic: What's next for knowledge media in a post-McLuhan world?
Format: Everyone is invited to bring 5 minutes worth (no more) of contribution to the "five minutes from the floor" section of our interactive panel: 1. a specific insight from McLuhan (no need to agree with him!), 2. a specific media form to speak about (could be blogs, social networking software, or -- my favourite -- geek philosophy), 3. and a 3 minute max provocation, insight, statement, rant.
Thursday, Oct. 14
40 St George St
Room BA1210
5:30 - 7:30
More Details to come
and admin2007@mcluhan.org
All members of the university, media, teachers, general public are cordially invited.
Dr J
Director, McLuhan Global Research Network
McLuhan Program
University of Toronto
www.mcluhan.ca
www.mcluhan.utoronto.ca
admin2007@mcluhan.org
Thanks to Fraser, David, Gisela, Amelia, Robin, Joel, Neil, and a cast of thousands....
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